Transformation bob by Jen

Looking to try a super cool style? Our stylist Jen created this fabulous bob and color, we love it!

Feeling colors? Lovely lavender by Jen

Gorgeous new look by Jen

  How Chic!!!

Fresh layers, bangs, & color by Jen!


Our signature Beach Waves spray is back!

Restocked our perfect Beach Waves! This Sea Salt mist is perfect to add texture, volume, or to go one more day without washing (can act as dry shampoo by evening out the oil).

LA Weekly's "Best Of" is now out for 2014! Primrose Organics is featured as best salon! Check it out!

LA Weekly’s “Best Of” is now out for 2014! We are featured as best salon! Check it out!

Beauty without toxicity is the mantra at Primrose Organics Salon & Boutique. “When you enter, you don’t smell chemicals,” says owner Felicia Howe, who opened the full-service salon in 2009 to offer Angelenos a healthier way to color, highlight and style their hair. Housed in an early–20th century bungalow with robin’s egg blue walls, the eco-friendly […]


Primrose Organics Featured on

3 Eco-Friendly Salons Primrose Organics Salon, Los Angeles Primrose Organics Salon is an eco-friendly salon and boutique offering a variety of services for men and women. The salon’s philosophy is to use the safest, yet most effective salon professional products. Owner Felicia Howe is at the forefront of the organic movement in hair care.  Her […]

Primrose Organics featured on The Healthy Beauty Project

Press: An Organic, Eco Friendly Hair Salon in L.A.

(Excerpt taken from The Healthy Beauty Project) Two months ago I was walking down Hollywood Blvd, about three blocks from my apartment, when I noticed Primrose Organics Salon, a hair salon claiming to be completely natural. Of course, my interest was piqued and I wanted to check it out. But my schedule is hectic these […]

Primrose Organics

We are a eco-friendly full-service salon…

Read More About Us Here…    

Felicia Howe on's Featured Professionals

Check out Felicia’s BeautyBio on